For Business Process & Applications Professionals

Trends In Data Quality  (582 KB PPT)

by Rob Karel, October 23, 2009

This set of data charts will examine key trends in data quality gleaned from Forrester's August 2009 Global Master Data Management/Data Quality Online Survey.

For Application Development & Program Management Professionals

Market Overview: PLM Deployment Support

New Offerings From Vendors And Service Providers Lower Implementation Hurdles

by Roy C. Wildeman, October 21, 2009

As companies pursue a more ambitious agenda for product life-cycle management (PLM), the complexity of their application deployments is on the rise, creating a host of new integration, data migration, and customization challenges for application development . . .

For Business Process & Applications Professionals

To Invest Wisely, Know The Business Value Of Diverse CRM Solutions

by William Band, September 30, 2009

To help customer relationship management (CRM) professionals make smart decisions and navigate the complex CRM technology landscape, Forrester surveyed 286 companies. The goal was to determine the business value-add adjusted for uncertainty of 19 types . . .

For CIOs

Retail CIOs: Prepare For Retail 2020

Well-Conceived Options For Game-Changing Technologies Will Catapult Your Perceived Value

by George Lawrie, August 10, 2009

Retail in Europe and North America is in the eye of a storm. Battered first by the fragmentation of traditional mass markets, then by the challenge of cross-channel interaction, and finally by a global recession and transfer of economic power to Asia, . . .

For Business Process & Applications Professionals

It's Time To Revisit Product Information Management (PIM)

PIM Looks And Feels Like MDM, But It's Really An App

by Rob Karel, July 21, 2009

Product data is the lifeblood of many large enterprises. For manufacturers and consumer product goods (CPG) companies, the efficiency of the product supply and distribution chain may be their one and only true differentiator. For retailers, the product . . .

For Business Process & Applications Professionals

TechRadar™ For BP&A Professionals: The Extended CRM Application Ecosystem, Q3 2009

Social Applications Stimulate Innovation But Sales, Order Management, And Service Hold The Keys To Your Revenue Engine

by William Band, July 9, 2009

Locking in customer loyalty through deeper engagement and differentiated experiences will continue to be critical priorities for organizations in all sectors in the decade ahead, but navigating the complex customer relationship management (CRM) technology . . .

For Application Development & Program Management Professionals

PLM SaaS Adoption: The Barriers Persist, But Don't Rule It Out

by Roy C. Wildeman, July 1, 2009

With the costs of product life-cycle management (PLM) applications under more and more scrutiny, software-as-a-service (SaaS) is getting more attention as a viable alternative approach to on-premise deployments. Today, however, the adoption of SaaS for . . .

For Enterprise Architecture Professionals

EA Must Guide Master Data Management Initiatives Through Information Architecture

by Gene Leganza, June 22, 2009

Master data management (MDM) can be used as a strategic means to deliver a trusted view of critical data throughout the enterprise. However, MDM has not yet matured as a business capability, and there is still a great deal of market confusion regarding . . .

For Application Development & Program Management Professionals

The ROI Of Product Life-Cycle Management

A Total Economic Impact™ Analysis Uncovers Extended Rewards Alongside Risks

by Roy C. Wildeman, June 15, 2009

As companies pursue a broader agenda for product life-cycle management (PLM), the scope and complexity of their application implementations can make it harder to track, or even realize, the business value of those investments. A Total Economic Impact . . .

For Application Development & Program Management Professionals

Forrester's Best Practices Framework For Adopting PLM In Services Organizations

Lessons For Companies Where The "Product" Is Not a Manufactured Good

by Roy C. Wildeman, April 10, 2009

Forrester interviewed users, vendors, and systems integrators operating in financial services, telecom, and other services industries to research the common principles behind leading methods for the collaborative management of product information where . . .

For Application Development & Program Management Professionals

Case Study: CNA Insurance Deploys A Smart Combination Of PLM Processes And Technology

by Roy C. Wildeman, April 10, 2009

To support its $10-billion property and casualty insurance business, CNA Insurance needed a way to tame its product data complexity and drive better turnaround time for new product introductions and changes. By combining foundational product life-cycle . . .

For Application Development & Program Management Professionals

Case Study: Asian Telecom Boosts Its Service Offerings With Product-Centric Practices

by Roy C. Wildeman, April 10, 2009

To better compete in the Asia Pacific telecom market, this leading communications service provider needed a way to revamp its product delivery capabilities and address distressing time-to-market and cost performance. By taking a product-centric view of . . .

For Vendor Strategy Professionals

Four Essential Components Of Successful Innovation Initiatives

by Chris Andrews, April 2, 2009

In 2009's difficult economic environment, many technology vendors are placing a renewed emphasis on their innovation capabilities. Not content with adopting a reactive market strategy, these vendors are pushing forward with plans to develop disruptive . . .

For Business Process & Applications Professionals

Inquiry Spotlight: Master Data Management, Q1 2009

by Rob Karel, March 23, 2009

Information and knowledge management (I&KM) professionals continue to investigate master data management (MDM) as a strategic means to deliver a trusted view of critical data throughout the enterprise. Unfortunately, MDM remains an immature business . . .

For Business Process & Applications Professionals

SAP Harmonizes Portfolio With Business Suite 7

But The Value Proposition Will Not Resonate Until The Global Economy Is Back In Tune

by Paul D. Hamerman, R "Ray" Wang, March 17, 2009

From its New York City-based global marketing HQ, SAP publicly launched Business Suite 7 on February 4, 2009. Key elements of the product launch include a synchronized release strategy, value scenarios, lower entry-point pricing, deeper Business Objects . . .

For Business Process & Applications Professionals

A Process And Apps Introduction To The State Of Product Life-Cycle Management 2009

by Roy C. Wildeman, March 10, 2009

Today's product life-cycle management (PLM) champion faces terrific ambiguity in defining the right PLM process and applications strategy for the business. To help benchmark the most-common approaches, Forrester surveyed 130 PLM stakeholders across a . . .

For Information & Knowledge Management Professionals

Vendor Landscape: Innovation Management Software

by Matthew Brown, March 2, 2009

Increasingly, companies tap information and knowledge management (I&KM) professionals for help with corporate innovation programs. In fact, some I&KM pros have already extended traditional collaboration tools, like messaging and team workspaces, . . .

For Application Development & Program Management Professionals

An App Dev Introduction To A Process Overview Of Product Life-Cycle Management

by Roy C. Wildeman, February 11, 2009

Manufacturing and services firms are increasingly seeking out expanded, enterprisewide product life-cycle management (PLM) functionality to meet demanding product development requirements. However, the reality of supporting end-to-end PLM processes — . . .

For Application Development & Program Management Professionals

An App Dev Introduction To The Forrester Wave™: PLM Applications, Q2 2008

by Roy C. Wildeman, February 11, 2009

Despite the emergence of product life-cycle management (PLM) in services organizations, the majority of PLM deployments and application offerings are still defined by manufacturing firms seeking to improve the efficiency of their product development processes. . . .

For Application Development & Program Management Professionals

The State Of Product Life-Cycle Management 2009

by Roy C. Wildeman, February 6, 2009

Increasingly, manufacturing and services firms are seeking out expanded, enterprisewide product life-cycle management (PLM) functionality to meet their complex product development requirements. To benchmark the state of this expansion, Forrester surveyed . . .

For Vendor Strategy Professionals

Predictions 2009: Innovation Management

Demand Stabilizes And Strengthens, While The Vendor Landscape Consolidates

by Chris Townsend, January 22, 2009

For years, burgeoning markets for innovation software, innovation services, and innovation consulting have been developing on the outer periphery of tech-industry patterns. In recent years, however, innovation management has been on a steady march to . . .

For Application Development & Program Management Professionals

App Dev's Role In Bridging The Embedded Software Development Gap

by Roy C. Wildeman, December 16, 2008

As the world market for products with embedded software expands, a persistent gap between software development and other systems engineering disciplines is leading to myriad quality problems, costs, and recalls. Increasingly, application development professionals . . .

For Information & Knowledge Management Professionals

An Information Management Professional's Introduction To Innovation Management Tools

by Matthew Brown, December 3, 2008

Great ideas to improve the bottom line can come from anywhere within a business. Increasingly, companies include upper management, line-of-business people, and external sources like customers, partners, and suppliers in the innovation process. So it's . . .

For Application Development & Program Management Professionals

Achieving Interoperability And Collaboration Among Disparate CAD Data

by Roy C. Wildeman, December 2, 2008

Standardized CAD (computer-aided design) data is a persistent pipe dream for many engineering organizations, as different proprietary CAD systems proliferate across company divisions and supply chains. Worse, engineers and nonengineers alike must often . . .

For Technology Product Management & Marketing Professionals

Serious Games Uncover Serious Requirements

by TJ Keitt, Tom Grant, Ph.D., November 19, 2008

Serious gaming provides an alternate way to collect and analyze product requirements. An increasing number of companies are using serious games to inform product decisions. At the same time, a small number of serious gaming vendors have emerged, providing . . .