Business Data ServicesUnderstanding The Impact Of Technology On Business
Forrester's Business Data Services research surveys business and IT executives at small and medium-size businesses and enterprises in North America, Europe, and Asia Pacific. Surveys uncover the health of technology budgets, technologies currently deployed, intended future purchases, and processes used in making technology decisions.
Forrester Business Data Services Help You:
- Understand purchasing drivers and track adoption trends for emerging technologies and services.
- Make informed strategic and long-term planning decisions.
- Create go-to-market strategies.
- Know the mindset of your customers and your competitors' customers.
- Strengthen your branding strategies.
- Refine marketing communications messages.
Your Survey Options Include:
Hardware Technology Spending Survey: North America And Europe
Ten surveys reveal the adoption and purchase of all hardware and data center technologies and services, including PCs, servers, storage, systems management, and systems integration. They also reveal outsourcing services, overall IT budget plans, and IT organization and vendor management — for both enterprises and SMBs.
Software Technology Spending Survey: North America And Europe
Discover — through 10 surveys — the adoption and purchase of application software, infrastructure and platform software, application development, security, emerging software technologies, and software-related professional services.
Telecommunications Technologies Spending Survey: North America And Europe
Examine landline/mobile voice and data, IP, managed security, call center, and outsourcing through five telecom surveys.
Asia Pacific IT Spending Survey
Through these two surveys, you will know the details of enterprise spending and budgets, buyer behavior, and more — across hardware, software, telecom service, and outsourcing — in Japan, Korea, China, India, Australia, and New Zealand.
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